My talk will be to take a completely fresh install of WordPress and walk the audience through how quick and easy it is to setup a basic ecommerce shop using WooCommerce. I will setup the whole site build in a product, discuss marketing tools and show how easy it is to get setup and processing transactions. Then I will also discuss some of the more complex features and options the system provides and how far you can push it if you want to by sharing some real world examples my company and I have created and launched for our clients recently using the same tools.