{"id":282,"date":"2016-06-12T12:34:03","date_gmt":"2016-06-12T16:34:03","guid":{"rendered":"https:\/\/2016.boston.wordcamp.org\/?post_type=wcb_session&#038;p=282"},"modified":"2016-06-14T16:19:10","modified_gmt":"2016-06-14T20:19:10","slug":"power-seo-for-your-wordpress-website","status":"publish","type":"wcb_session","link":"https:\/\/boston.wordcamp.org\/2016\/session\/power-seo-for-your-wordpress-website\/","title":{"rendered":"Power SEO for Your WordPress Website"},"content":{"rendered":"<p>Search Engine Optimization (SEO) has evolved through the years. Whether updated webmaster guidelines from Google itself, or the introduction of Google RankBrain, Accelerated Mobile Pages (AMP), Rich Answers, and Real-Time Penguin Updates, Google continues to change and offer new challenges. This ain\u2019t your grandma\u2019s SEO!<\/p>\n<p>Understand the factors that drive organic rankings and learn the most effective strategies for SEO success today and into the future. Uncover what it takes to secure more organic traffic to your website through superior technical implementation, off-the-beaten-path keyword &amp; topic research, crazy creative content strategies, and the integration of SEO with branding, neuromarketing, social marketing, and PR.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search Engine Optimization (SEO) has evolved through the years. Whether updated webmaster guidelines from Google itself, or the introduction of Google RankBrain, Accelerated Mobile Pages (AMP), Rich Answers, and Real-Time Penguin Updates, Google continues to change and offer new challenges. &hellip; <a href=\"https:\/\/boston.wordcamp.org\/2016\/session\/power-seo-for-your-wordpress-website\/\">Continue reading <span class=\"assistive-text\">Power SEO for Your WordPress Website<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":14394217,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1469386800,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[279],"footnotes":""},"session_track":[852219],"session_category":[],"class_list":["post-282","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-businessentrepeneurs"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6YESU-4y","session_date_time":{"date":"July 24, 2016","time":"3:00 pm"},"session_speakers":[{"id":"279","slug":"tom-shapiro","name":"Tom Shapiro","link":"https:\/\/boston.wordcamp.org\/2016\/speaker\/tom-shapiro\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/282","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/282\/revisions"}],"predecessor-version":[{"id":1010,"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/282\/revisions\/1010"}],"speakers":[{"embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/279"}],"author":[{"embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wporg\/v1\/users\/tshapiro"}],"wp:attachment":[{"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=282"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=282"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}