{"id":671,"date":"2015-06-27T12:13:46","date_gmt":"2015-06-27T16:13:46","guid":{"rendered":"https:\/\/2015.boston.wordcamp.org\/?post_type=wcb_session&#038;p=671"},"modified":"2015-07-13T09:55:32","modified_gmt":"2015-07-13T13:55:32","slug":"7-ways-to-turn-your-company-website-into-a-lead-magnet","status":"publish","type":"wcb_session","link":"https:\/\/boston.wordcamp.org\/2015\/session\/7-ways-to-turn-your-company-website-into-a-lead-magnet\/","title":{"rendered":"7 Ways to Turn Your Company Website Into a Lead Magnet"},"content":{"rendered":"<p>You have a great website \u2014\u00a0except, where are the customers? If your website is not generating leads for you, learn how to get more customers than ever with these simple hacks. We&#8217;ll look at the latest developments in mobile, SEO, and conversion optimization to help your business website get you leads. Whether you&#8217;re a freelance consultant or working for a small business, this practical session outlines 7 simple tweaks to bring in the traffic, get people to contact you, and generate business from your site.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You have a great website \u2014\u00a0except, where are the customers? If your website is not generating leads for you, learn how to get more customers than ever with these simple hacks. We&#8217;ll look at the latest developments in mobile, SEO, and conversion optimization to help your business website get you leads. Whether you&#8217;re a freelance &hellip; <a href=\"https:\/\/boston.wordcamp.org\/2015\/session\/7-ways-to-turn-your-company-website-into-a-lead-magnet\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">7 Ways to Turn Your Company Website Into a Lead Magnet<\/span><\/a><\/p>\n","protected":false},"author":14381813,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1437246000,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[672],"footnotes":""},"session_track":[510169,8327,516822],"session_category":[],"class_list":["post-671","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-business-owners-entrepeneurs","wcb_track-intermediate","wcb_track-upstairs"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"July 18, 2015","time":"3:00 pm"},"session_speakers":[{"id":"672","slug":"christina-inge","name":"Christina Inge","link":"https:\/\/boston.wordcamp.org\/2015\/speaker\/christina-inge\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions\/671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions\/671\/revisions"}],"predecessor-version":[{"id":674,"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/sessions\/671\/revisions\/674"}],"speakers":[{"embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/speakers\/672"}],"author":[{"embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wporg\/v1\/users\/cjinge"}],"wp:attachment":[{"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/media?parent=671"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/session_track?post=671"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2015\/wp-json\/wp\/v2\/session_category?post=671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}