Conversion Rate Optimization 101

You worked hard to drive traffic to your website, so what now? It’s time to get down to the basics of conversion rate optimization on your website. Learn how to collect data, analyze data and optimize your WordPress website using various free marketing tools. You will discover ways to run simple AB tests, heat maps, basic and advanced analytics tools to generate new conversion opportunities within your current website.

Speaker

Published by

ChrisEdwardsCE

With over 24 years of experience in web development and digital marketing, I help businesses and individuals build their presence online. My goal is to help businesses make data-driven decisions and accomplish their goals through systems such as WordPress, PPC, social media, and analytics. I enjoy hobbies such as photography, travel, and Disney in my free time. I believe heavily in the community over competition and push others in the WordPress community to focus on building a community as their first and foremost goal.

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