{"id":1055,"date":"2012-06-11T15:05:08","date_gmt":"2012-06-11T19:05:08","guid":{"rendered":"https:\/\/2012.boston.wordcamp.org\/?post_type=wcb_session&#038;p=1055"},"modified":"2012-11-21T05:27:32","modified_gmt":"2012-11-21T10:27:32","slug":"selling-wordpress-roping-scoping-and-closing-deals","status":"publish","type":"wcb_session","link":"https:\/\/boston.wordcamp.org\/2012\/session\/selling-wordpress-roping-scoping-and-closing-deals\/","title":{"rendered":"Selling WordPress: Roping, Scoping and Closing Deals"},"content":{"rendered":"<p>Design and development are just half the battle when it comes to running a WordPress services organization. Understanding how to sell and how to sell WordPress specifically is key to the success of any web design \/ development shop that banks on WordPress. &#8220;Selling WordPress&#8221; touches on the sales process, how to scope out WordPress projects with clients and sell WordPress as an ideal CMS.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design and development are just half the battle when it comes to running a WordPress services organization. Understanding how to sell and how to sell WordPress specifically is key to the success of any web design \/ development shop that &hellip; <a href=\"https:\/\/boston.wordcamp.org\/2012\/session\/selling-wordpress-roping-scoping-and-closing-deals\/\">Continue reading <span class=\"screen-reader-text\">Selling WordPress: Roping, Scoping and Closing Deals<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":541,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[888],"footnotes":""},"session_track":[27441],"session_category":[],"class_list":["post-1055","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-project-managementfreelance"],"jetpack_shortlink":"https:\/\/wp.me\/p2g0GA-h1","jetpack_sharing_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[{"id":"888","slug":"ross-beyeler","name":"Ross Beyeler","link":"https:\/\/boston.wordcamp.org\/2012\/speaker\/ross-beyeler\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/1055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":4,"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/1055\/revisions"}],"predecessor-version":[{"id":2012,"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/sessions\/1055\/revisions\/2012"}],"speakers":[{"embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/speakers\/888"}],"author":[{"embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wporg\/v1\/users\/migon"}],"wp:attachment":[{"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/media?parent=1055"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/session_track?post=1055"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/boston.wordcamp.org\/2012\/wp-json\/wp\/v2\/session_category?post=1055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}